Pomade is a classic hairstyling product that’s been around for almost two centuries. Traditional oil-based pomade was the bear fat-filled stuff that kept 19th-century men’s hair sleek enough to see your reflection in. However, the modern versions of traditional pomades have afforded the modern man far more options when it comes to the reflective nature of their hair.

Today, there are different types of pomade to fit every hairstyle. True to its name, water-based pomade mainly consists of water and has a more gel-like consistency. It offers high hold and will dry and maintain your chosen hairstyle all day long. Water-based pomade is also the easiest to remove while washing your hair; all you need to do is rinse it out with water.

On the other hand, oil-based pomade has a waxy consistency and provides your hair with high shine and anything from medium to strong hold. Unlike the oil-based pomades of old, modern oil-based pomades are more mineral oil than bear fat, and their complex formulations mean they’re not just easier to wash out, they let you restyle your hair easily throughout the day.

Whether you’re looking for a water-based or oil-based pomade, Reuzel offers a product for every taste, from gravity-defying hold to mirror-worthy shine. To explore the options available, check out Reuzel’s extensive pomade collection.