I was the kind of shopper that would jump from one type of hair product to another. Buy the one that was on sale that day or the more commercial named ones. I would try the dry kind the wet kind but could never settle for something that worked for me. If I found something that looked natural, it wouldn't stick, if it would stick, my hair would look dirty or crusty. My barber introduced me to Reuzel and i've never looked back. Price is definitely higher than your average product but, believe you me, you get what you pay for. This holds my hair in place from morning to evening. Windy, rainy, snowy day? it holds my hair in place. I can run my fingers through my hair and they come right back to the position i placed them at in the morning. Great product.
P.S. I recommend people that use this pomade to combine it with Reuzel's Scrub Shampoo, helps to remove some of the pomade residues so it doesn't build up.